The reason we worked with you is because you ‘got’ what we were after achieving.
— Satwinder Singh, CEO Citrus

Avenue is a network of online customer experience experts led by Clare Watson. An experienced Operations Director, Clare founded Avenue after 16 years' managing technology led businesses. 10 years of that managing an award winning software house.

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Clare brings a breadth of knowledge to the decision making process of taking an idea and translating it into a workable, profitable, online user experience.

She has always been at the coal face of analysing complex business ideas and translating them into specifications and is passionate about building trusted relationships that thrive on transparent communication.

An experienced programme manager, she regularly builds and leads multi-disciplinary teams to deliver commercially strategic and complex web projects, that implement growth opportunities for her customers.

Collaborating with User Experience (UX) and Conversion Rate Optimisation (CRO) specialists, she now brings that experience and proven approach to help businesses who are new to the online process, or looking to take the next step in their online growth.

By helping you create and understand your online story before you select a technology supplier, Avenue aim to significantly reduce the risk of investing in the wrong project, software or development partner, saving you time and money over the lifetime of your investment.


Working with Clare has been a pleasure. She has overseen a large and complex web development project with calm authority, delivering an excellent end product.
— Matt Hodgson, GM Meraki Travel

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